Matthias Vickermann
Matthias Vickermann is a successful entrepreneur, trained shoemaker and innovative sales professional.
As founder and managing director of the bespoke shoe manufacturer Vickermann & Stoya in Baden-Baden, which has been established for 20 years, he has made a name for himself as a creative mastermind in luxury craftsmanship and its marketing. It is no coincidence that his manufactory was included in the “Brands of the Century” in 2024.
The bespoke shoemaker knows how to constantly rethink customer acquisition and customer loyalty and even break new ground in sales. Matthias Vickermann personally goes wherever his customers are – for example, he travels the world’s oceans on cruise ships such as the MS Europa or the SeaCloud, shines shoes there himself and advises customers on shoe craftsmanship. But that’s not all: together with his team at Maastricht University and RWTH Aachen University, he is researching and developing a new type of leather substitute in order to be able to market a sustainable shoe of the same quality in the future. His sales success is based on a clear attitude that focuses on opportunities and forms a corridor for efficiency and sustainable sales success.
As a charismatic speaker and consultant, Matthias Vickermann clearly explains why attitude can be the invisible engine for sales and how to learn to put this horsepower on the road in practice – regardless of the industry or objective.
Matthias Vickermann Lecture topics
In his presentation he will show:
- why authenticity makes the difference in customer acquisition
- how the art of listening creates lasting customer loyalty
- why and how after-sales must always be rethought
- how network marketing works as the ultimate secret weapon
- why common sense is the best sales strategy
- how innovative thinking becomes the fuel for a successful future
Sales marketing à la Vickermann creates real experiences, goes the extra mile and builds long-term relationships with customers. He conveys his sales philosophy in a clear and entertaining way, using best cases from his career. He shows how to rethink sales: in his case even on land, at sea and in the air.
With this varied background of experience, Matthias Vickermann is a charismatic source of inspiration and speaker who lives successful sales in practice – with attitude.
Wolfram Sauer's opinion on Matthias Vickermann
Matthias Vickermann combines tradition and craftsmanship with innovation and creativity in a unique way. As an entrepreneur and speaker, he inspires with a clear attitude, lived authenticity and practical impulses, but above all with his personality. His enthusiasm is infectious. In his talks, he invites people to rethink established structures and sales – in a sustainable, human and effective way. A source of inspiration that inspires and moves.
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