Dr. Michael Trautmann is an entrepreneur, management consultant and ex-CMO. He supports clients, teams and companies in developing against the backdrop of New Work.

“I am an entrepreneur with a passion for design and change. I have a gift for designing people, spaces and opportunities so that people can rise above themselves. I am convinced that it is never too late to work for working conditions that strengthen people, not weaken them, as an individual, as part of an organisation and for our society.”

Michael Trautmann lecture topics

Examples of possible lecture topics. The titles are always formulated tailormade.

New Work

• On the Way to New Work – A Journey We Didn’t Book
• New Work Masterskills – What we need for the future of work

Purpose

• In Search of Purpose
• Why Purpose Driven Companies are more successful

Habits

• Habits – The key to change and to transformation

Leadership

• New Work Needs New Leadership
• The Comeback of the Servant Leader
• The competencies of modern leaders

Likewise, Michael Trautman speaks on marketing, branding, strengths-based work, sports marketing.

More about Michael Trautmann:

After studying business administration with a focus on corporate management/organization and marketing and earning a doctorate in the field of ecology-oriented marketing, he joined Bossard Consultants in 1993, where he most recently served as manager and also as recruiting director. As Managing Director at Springer & Jacoby, he was responsible for the Mercedes-Benz account and later, as Chairman and CEO of Springer & Jacoby International, for the development of a European agency network. As Global CMO – and later also as Deputy Member of the Board for Sales – he was the youngest top manager at Audi AG.

In 2004, together with André Kemper, he founded the advertising agency kempertrautmann, which later became thjnk AG (Trautmann, Heumann, Jochum und Kollegen). The agency was successively Newcomer of the Year Global Newcomer of the Year and in various media also Agency of the Year. Michael has worked for well-known clients such as AUDI, Commerzbank, Henkel, IKEA, Media Markt, Rewe, Skoda and ThyssenKrupp in the agency group, which now employs 500 people. He continues to be associated with the agency as a senior advisor. Michael is also co-founder of Hyrox, the world’s first fitness competition for everyone, where he is Chairman. He is also a business angel at the SaaS company Appinio and an advisory or supervisory board member at CCEP Coca Cola Europacific Partner, Junge – Die Bäckerei and Betterplace.

For his work he received numerous awards such as “Man of the Year” (horizont), Top 40 under 40 in European Marketing, Top 50 Online Marketing Rockstars, LinkedIn Top Voice. In the nearly 400 episodes of his podcast, he has spoken with business leaders, innovative thinkers and academics (including Harvard, Stanford, INSED, St. Gallen) about the future of work. He co-authored the book “On the Way to New Work,” which was published in 2022 and became a bestseller. In 2021, he founded NWMS GmbH (New Work Masterskills) together with Swantje Allmers. As consultants, trainers and coaches, the two work to make people fit for the future of work.